Overview Customer engagement is key to building awareness and trust, developing DER programs which reflect Nova Scotians' needs and enabling broad participation. Simplicity and accessibility are also critical. If customers struggle to unde...
AI summary Customer engagement is crucial for developing effective DER programs that meet Nova Scotians' needs and ensure broad participation. Stakeholders emphasized the importance of equity, clear parameters, and coordinated messaging to avoid confusion and improve program outcomes. There were calls for more targeted approaches and stronger education to address barriers and increase participation, especially among small businesses.